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June, 2010
In this era, where time is considered the most valuable of all and e-commerce has described the revolutionary developments in and around our world. According to the recent studies, it has been found that the businesses that tend to generate their revenues through a brick-and-mortar system, are now shifting to this virtual industry that is, e-commerce.
E-commerce is currently a new way to promote products and services and at the same time, get a direct link to the clients.
Popularity of such trade, e-commerce is growing at a fast pace and has taken shape of a global market. People visit several online stores to purchase products because they have thousands of options to buy from, on the internet. A fully functional e-commerce website can get things straight for you. This is done if the your e-commerce website meets the following requirements:
1. Easy Navigation: People would find it easy if it is easy to use and navigate because the visitors visiting an e-commerce shop are usually window shoppers, accidental browsers and onlookers.
2. First Impression Is the last Impression: For any visitor, your website should be informative and designed in such a manner it should be a good learning experience at the first go.
3. Easy Payment Mode: Buying and selling goods or services over the internet, has totally changed the way business is conducted. Now you can in fact, advertise, purchase or sell products on website, pay or accept payments on-line through credit cards and other means of payment collection online. Therefore, it becomes a necessity that you provide your customer with ample of online payment facility. These days, many banks offer their clients user-friendliness features to access their bank accounts via the web.
Tags: brick and mortar, e commerce website, India, online, Payment, payment mode, revolutionary developments, time, virtual industry, website, window shoppers, world
Scenario: You work in a corporate environment in which you are, at least partially, responsible for network security. You have implemented a firewall, virus and spyware protection, and your computers are all up to date with patches and security fixes. You sit there and think about the lovely job you have done to make sure that you will not be hacked.
You have done, what most people think, are the major steps towards a secure network. This is partially correct. What about the other factors?
Have you thought about a social engineering attack? What about the users who use your network on a daily basis? Are you prepared in dealing with attacks by these people?
Believe it or not, the weakest link in your security plan is the people who use your network. For the most part, users are uneducated on the procedures to identify and neutralize a social engineering attack. What’s going to stop a user from finding a CD or DVD in the lunch room and taking it to their workstation and opening the files? This disk could contain a spreadsheet or word processor document that has a malicious macro embedded in it. The next thing you know, your network is compromised.
This problem exists particularly in an environment where a help desk staff reset passwords over the phone. There is nothing to stop a person intent on breaking into your network from calling the help desk, pretending to be an employee, and asking to have a password reset. Most organizations use a system to generate usernames, so it is not very difficult to figure them out.
Tags: computer, desk, desk staff, engineering, Help, Kevin Mitnick, lunch room, Network, person, person intent, reset passwords, security, Social, support, tech, US, user, users, virus and spyware protection, word processor document
As they say that knowledge is power one can also argue that information is power when it comes to the dropshipping business model. It is abundantly clear that when we are talking about the dropshipping business model the thing that holds people back is the lack of access to adequate information about the operation of the business and the possible benefits that they might get from it. The reason for this limited information is due to the fact that many people do not use their full potential when it comes to using online resources. They have the mistaken belief that they are not meant to be using technology in the first place unless they fall beneath a certain age.
One can also lay the blame at the doorstep of the business itself. There have been no recognizable efforts to make the merits of the model more accessible to the general public. One has to do a search engine inquiry before they land on the pages that talk about the operation of the dropshipping business model. Clearly this has had a rather negative impact on the level of awareness about the business model and the potential it brings. The only way that we can overcome this problem is through a concerted campaign of general awareness.
The internet is supposed to be the source of information for the largest proportion of younger people and therefore the dropshipping has to use the communication channels there to promote the business in the general conscience of the public. For example there is no reason why dropshipping should not become a topic of discussion in the general social media websites. It is also possible for the general dropshipping fraternity to set up their own website that is tasked with promoting them to the general public.
Tags: business, business itself, concerted campaign, Drop Shipping, dropshipping, information, information is power, mistaken belief, model, Power, product, Promotion, public, search engine inquiry, term survival, using online resources
Nowadays, an innovative method that you can use in creating your customer pool is via email marketing. Email marketing is an efficient and cost-effective means to increase customer returns that is also trouble-free and can contact a wider range of market.
One effective way of using email marketing is the distribution of newsletters in the mailing list. Through newsletters, a business can stir up interest among its customers while it exhibits your knowledge in certain fields related to your business. Sending of newsletters allows you to expand your market because of the possibility that one recipient will resend your newsletter among his contacts. This can go on and on if your newsletter is really interesting and allows people to learn a lot from it. Through this continuous forwarding of your newsletter, your possible number of customers increases.
To begin with email marketing, the first thing you should do is to determine what your market likes. By researching about them, you will be able to know what to offer them that will invite get their interest. Try to see what your customers want to know about your business and from there, you can begin creating a plan that satisfies their curiosity.
Try to make use of the power of email marketing to follow what your audience is reading online. This is possible with email marketing, and from the data that you acquire, you can build your concept there.
Always try to provide useful information to your customers. You do not need to be the master of the trade but all you need to do is be able to provide them with factual information that can be useful for them.
Provide a hassle-free means where readers can send their responses to you. By doing this, you can easily get to know your customers more.
Tags: business, curiosity, customer pool, customer returns, Customer Services, Email, Email Marketing, factual information, hassle, List, mailing, Market, Marketing, tips and tricks
Spyware is tracking software that is secretly planted on your computer, and used to gather information about your browsing habits. Adware is advertising that comes loaded with freeware and shareware programs. When you use adware-supported programs, you will see ads popping up happening all over your computer screen at regular intervals. Both adware and spyware have tremendous nuisance value and must be done away with as quickly as possible.
You will be surprised to know that the distribution of online advertisements via spyware and adware is a massive $2 billion industry (Source: Webroot Software, Inc). Both adware and spyware are hostile pieces of software that require a fitting reply from the average Internet surfer.
According to statistics published by the National Cyber Security Alliance, more than 90% of all PCs are affected by spyware. Spyware is programmed so craftily that it slips through firewalls and anti-virus software. Once it gets into the system and begins its act, there’s hell to pay – your personal and confidential information is compromised along with your computer’s performance. But there’s a little bit of good news – Spyware programs do not self-replicate like viruses and Trojans, and hence removal becomes an easy task once they are caught.
Typically, spyware gets installed on a system in three ways:
1. In most cases, spyware gets into the computer when a user installs it unknowingly. This is because spyware may come bundled with a freeware/shareware program. Once spyware gets installed, it begins collecting data from the user’s hard drive and passes on the data to its author, either for his own use or for selling the information to a third party. Many peer-to-peer sharing programs have spyware and adware built into them, and you should think about the consequences before downloading and installing them.
Tags: adware, anti virus software, Malware, massive 2, national cyber security alliance, nuisance value, peer to peer sharing programs, software, Spyware, spyware and adware, system, user
Many people enjoy the great feeling of playing a good game of pool (or billiards if you really want to sound fancy). Rounding up a good game can be difficult though. You will either have to travel to a bar and pray that you can find someone who’s interested in a good game, or you can buy a table and constantly pester all of your friends to play a game. Don’t you wish there was some way you could experience pool through some sort of digital or electronic medium? Of course you do. Did you ever think of Internet pool?
Many different Internet arcades offer great flash games that can be played for free. These include pool games. You can usually find some format that will let you play your favorite game in a very convenient medium. The controls are excellent and allow you to easily get the experience of playing a good game inside the comfort of your own home.
You may think that playing over the Internet will cause the experience to become shallow or less interesting. I won’t lie to you. You may miss the feeling of chalking up or the good fun of actually hitting the ball. The difference isn’t too great though. You will be able to play with the same thought and skill that you’d normally put into a game. You’ll still get to think out what your next shot should be, and figure out the angles to pure perfection. Basically, you get exactly what you’d think you’d get in the terms of control. Everything is virtual, so you can plan out the spin, power, and direction of each shot with a few clicks. You just won’t actually be hitting anything.
Tags: anything, arcade, Don, electronic medium, favorite game, Game, good game, internet, internet games, internet pool, multiplayer games, online games, pool, pool games, score
