Blogging For Fun

While doing some research on social networking domain, found some interesting figures to share, which will surely drive the social networking development companies.

Market at a glance-

The market for the internet and social networking communities is estimated at about USD 1500M this year.

Social network/Community development and enhancement individually by 2006 stood at USD 700M and is estimated to touch USD 4000M by 2010.

The top 3 player in the market are Myspace, Facebook and Bebo with market shares 80.74%, 10.32%, 1.18% respectively.( data is based on custom category of 20 of the leading social networking websites ranked by market share of visits, which is the percentage of traffic to the site, based on Hitwise sample of 10 million US Internet users. The percentages represent the market share of visits among the websites within the custom category.)

Growth Path-

Social networking sites are growing 47% year on year increasing from an audience of 46.8 million to 68.8 million in April 2006.

Social networking sites are the reality of the Internet; the content is relatively inexpensive for publishers to produce.

It will become more ingrained in mainstream sites, just as reality TV shows. MySpace.com, the top Social Networking site of all in terms of number of registered users, saw a staggering 367% increase. The graph is still increasing with many more Social Networking players jumping in; the web scene seems set just right for Social Networking.

The social networking sites that are seeing strong growth have developed a unique online presence which is refreshed by user generated content. This promotes ongoing consumers interest and visitor loyalty. The market share of Internet visits to the top 20 social networking websites grew by 11.5 percent from January to February 2007, to account for 6.5 percent of all Internet visits in February 2007.

Internet marketing is still a complete mystery to a large majority of Internet users. For many users, internet marketing is seen as some foreign area of the web, populated with silly get-rich-quick schemes and unsavory characters ready to rip off the innocent and uninformed consumer at the click of a mouse.

In reality, Internet marketing is populated mainly with hard working professionals promoting and selling high quality brand products by many of the world’s Top 500 companies.

Worldwide there are now over a billion Internet users, representing one large global consumer base or marketplace. The total amount of goods sold online has been steadily increasing each year as the Internet gains in both popularity and familiarity. Studies have shown people shop online because of lower prices, a wider selection of products, easier comparison shopping, and many just prefer not having to travel to stores to make a purchase.

Still Internet marketing has gotten a raw deal.

If you mention to any group of professionals that you’re an Internet Marketer and that you work full time on the Internet… you will receive some very skeptical looks and more than one arched eyebrow of disbelief.

Regardless of this lingering skepticism, Internet marketing has become a viable alternative for many disgruntled professionals dissatisfied with their working hours or conditions. It has become a viable alternative for many people from all walks of life. From the college student to the bored housewife to the retired doctor… all are enjoying a part time or full time income from the comfort of their homes.

And since the Internet is now practically available to everyone, anywhere in the world – Internet marketing is a level playing field. There are many forms of Internet marketing. There are many online business models you can follow. There are countless ways to earn a good honest income from the Internet. Which path you take will be largely determined by research, work habits, and the time you are willing to put forth.

Maybe you’re an owner of one of those online businesses and you have ventured into the world of affiliate marketing in an effort to grow affiliate revenue. You’ve visited the testimonial websites and have seen the claims of $200,000 annually from affiliate revenue and you’re interested in making some of that money for yourself.

So maybe you’ve launched an all out search for affiliate programs and have signed up for several hoping that a full compliment of affiliates in one portal will make you a rich entrepreneur. The bad news is things aren’t working out the way you thought they would. The money isn’t coming in by the wheelbarrow full and you are becoming discouraged.

The problem might be that you are looking at affiliate revenue as one might if they were building a department store. You have determined that multiple affiliate programs can only enhance your ability to gain income. In essence the more diversified you are the great chance you have to make money. The problem that is most closely linked to presenting multiple affiliates is that you essentially cannot do any of them justice. There is just too much to concentrate on and no easy way to get your online visitors to connect with them.

You might do well to create a website with its own unique domain name for the purpose of promoting a single affiliate. You can then exercise very specific marketing strategies to draw attention to a site dedicated to a single affiliate.

What this strategy does is provide the opportunity to effectively reach a core group of motivated individuals who may be more inclined to view a single, well-developed website featuring a product or service they need.

Sometimes websites can be so cluttered with affiliate links and other peripheral information that it is hard for the customer to figure out what to click or even come up with a good reason to do so.

While no one knows exactly what the formula for search engine rankings is, we do know that it has a lot to do with how many “votes” you have out there on the web. These votes are counted as backlinks. If you think about it, what do you when you find something you really like and want to share with others? You link to it! That’s why the search engines count these so highly. While you should definitely aim to get to the point where others will link to you, it’s possible to take things into your own hands for now.

Below are some of the top strategies you can use for building backlinks to increase the value of your blog in the eyes of the search engine.

Write Articles and Submit Them

Writing and submitting articles is a great way to build backlinks! There are sites out there like EzineArticles.com and GoArticles.com that allow you to post your content with a link back to your site. That means you get to have your link on authority sites! The more articles you write, the more you can submit them. The beauty of this is that you can often submit the same articles to different sites, or rewrite them quickly to have something that is more unique.

Comment on Other People’s Blogs

It’s a great thing to remember that a huge part of blogging is getting involved in the community. Commenting on other people’s blogs will not only get you some recognition from their readers right away, it also counts as a backlink! Keep in might that some of these links are termed as “nofollow”, which means the search engines may not pass along ranking or “juice.” That’s okay, because the algorithms are always changing, and since these links are so highly targeted they are a great thing.

If you have a business, podcasting has many applications that allow you to get in front of your customers, get your name out there, and ultimately make you more money. It’s a great way to boost your business with a very small investment of money and time.
If you are not ready to make the leap to full time podcaster, there are other ideas. For example, you can podcast on an area of the industry you currently work in as an employee.
Show yourself to be interested in learning more about the business and you could find yourself considered as an up-and-comer when the next round of promotions happens at your office.

Alternatively, you can moonlight outside of your job as a podcaster. You can do this on a free basis as a hobby or in the capacity of an entrepreneur looking to eventually build your part-time business into a full-time career.
Palmcasting is a similar concept to podcasting, except it applies to PDA devices which can receive and play podcasts. Punchcasting is a way of receiving podcasts in your smartphone without having to sync it onto your computer first. It requires that you have a smartphone with RSS.
The future of podcasting is wide open right now because it is still a fledgling industry without a regulatory body. While podcasting is just catching on and only a couple years old, people are already talking about zencasting or vidcasting which is similar to podcasting but contains video as well.
But it doesn’t stop there. Visionaries will see beyond podcasting and even though it is exciting and new, technology advances so rapidly that it will get old very quickly. What is around the corner and how will podcasting influence it?